An internship project evaluating Narayana Health's patient-facing website, then redesigning it around what that evaluation surfaced.
Pixels and Pieces I've put together
A real-time airport navigation app.
Project image 03
Predicting & preventing subscriber churn with AI.
A peek about my story
Hi! I am Kritika.
My design journey started with textiles, where I learned to obsess over colour, composition, pattern and detail. Then, during my bachelor's, I stumbled into a minor in Visual Communication and found myself looking beyond the surface. I became fascinated by visuals not just as things to look at, but as a way to communicate, guide and influence how people experience something.
That curiosity eventually pulled me towards UI/UX. Now, I'm slightly obsessed with understanding why people do what they do, how systems shape experiences, and what makes something feel intuitive rather than confusing.
So while I started by designing surfaces, these days I'm much more interested in what happens underneath them.
Currently Exploring
A playlist of everything I'm into right now — books, films, ideas and the questions I haven't answered yet.
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Re-reading it for the quiet — a reminder that restraint carries more feeling than volume.
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Less about tools, more about judgement: what stays human when generation becomes cheap.
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REPLACE — a line on why this one stayed with you.
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Currently landing on: the scarce thing stops being making, and becomes deciding what's worth making.
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A weave is a grid with rules and exceptions. So is a design system — the vocabulary carries over.
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REPLACE — what you're building or testing, and what you hope to learn from it.